Download an application to my iPhone for $5? I’ll admit, I’ve done that. Add $5 to my phone bill that is a donation to my favorite nonprofit? I think I’ll do that.
mgive.com is a service that harnesses the power of mobile donations. In their own words:
“mGive allows your organization to raise money through text message donations. Supporters of your cause send a text message to your keyword & short code and their $5 donation is applied to their cell phone bill…“
Nonprofits can receive donations from text messages!?! It’s not that I like it, I love it!