Video has changed the way we remember, share, and view the world. What I am referring to is video storytelling and it is a new genre of video… or web video to be precise.
Video in the sense of hollywood, big budgets, and years of training will never die… nor would I ever want it to (I love going to the movies!). But it is important to realize and take advantage of professional video’s little brother; video storytelling. It is far less than full-feature films, far less than short films, and less still than brief documentaries. It lives online and is the marriage of advancing technology and a person’s natural creativity.
Smart phones have allowed better and better photos (so much so that many of us have laid to rest our beloved point-and-shoot cameras). Similarly, smart phones and inexpensive camcorders enable us all to create high quality short videos for sharing online. These videos are each a story: a story of a vacation, a birthday, a nonprofit fundraiser, or a weekly update. Thanks to advancements in the way we record, edit, and share video we are able to tell previously untold stories and share them in new and engaging ways.
This perfect storm of a persons raw creative talent and new technologies is what let’s dabble is all about. We empower you to create video stories and share them online. The skills needed are commonly unknown and unpracticed, but they are easy to learn and easy to master. With a little know-how you can write a script, shoot the video, edit the video, and share it online in a few hours.
If you would like to learn more or are interested in learning the skills I spoke of, then you are in luck; we can teach you, for free. Using…. drumroll please… short web videos. Learning video through video, it’s a brave new world.
The following video outlines the new advancing technologies. It discusses why the ability to shoot, edit, and publish video is now easier and more inexpensive than ever.
The means to make a video is the tip of the iceberg, the impact comes from looking at how we can use it. Moreover, since the cost of producing video has dropped dramatically, we can use it in ways previously never considered: training videos, video grant proposals, custom thank-you videos to generous donors, or program updates. This video outlines what web video means for nonprofits, how it can change the way they share their mission, their successes, and their future.
Finally, researching new equipment to buy can be mind-numbing with so many options and endless reviews; it can be over-whelming. Therefore, when you are asking yourself: what equipment do I need, what are the options, and how much does it all cost? Have no fear, we did the homework, this video answers those questions and more.